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BoredApeYachtClub NFT Price & Sales

Boredapeyachtclub sales.

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101 Bored Ape NFTs Sold For $24M At Sotheby's Auction

On the morning of September 9th, Yuga Lab’s 101 Bored Ape Yacht Clubs sold for 6933Ξ ($24,393,000 USD) alongside 101 Bored Ape Kennel Clubs that also pulled in 521.6Ξ ($1,835,000 USD). This made the average price per ape in the Sotheby’s lot 68.48Ξ ($241,515 USD), which speaks to the recent high-profile traction Bored Ape Yacht Club has gotten on social media. In early June, the average price of a Bored Ape on Opensea was about 1.6Ξ ($4,000) USD.

The 101 Bored Apes Lot at Sotheby’s included some of the most sought-after traits in the collection, including Solid Gold Furapes, Blue Beam Eyes, Trippy Fur and Bored Pizza. It also included three M1 and M2 mutant serums which allow the holder of the Bore Apes to generate a new Mutant Ape Yacht Club NFT. The Mutant Ape Yacht Club is the most recent—and final—generation of NFTs for the current phase of Yuga Lab’s NFT collectibles.

In the months leading up to the auctions, the community rallied around Bored Apes by donning the artwork as their social media avatars. Several celebrities recently joined the Bored Ape Yacht Club by flexing their new profile pics on Twitter, including Steph Curry and The Chainsmokers . The adoption of NFTs by celebrities, along with the strength of an active community that advocates for the brand, pushed Apes to the forefront of leading NFT projects. Bored Ape Yacht club has the third all-time highest trading volume on Opensea , following projects like Art Blocks Curated and Crypto Punks. In addition to their community, Bored Ape Yacht Club has been leveraging its IP to create brand collaborations with leaders in the streetwear industry including The Hundreds . RTFKT , a leader in AR/VR fashion, has also recently teased a sneaker collab.

After the auction at Sotheby’s, the Bored Ape Yacht Club will be hosting a BAYC Riverboat celebration in the Decentraland Metaverse. They will be celebrating their first auction by hanging out with fellow Apes and playing some blackjack and roulette. 

Bored Ape Yacht Club continues to grow its presence in the NFT space and gain more recognition in mainstream media. Their appearance at Sotheby’s continues to push the project closer to mainstream audiences and solidify it in the NFT history books.

Upcoming Auctions to watch:

Curio Cards

On October 1st, Christie’s will sell a complete set of Curio Cards , including a secret rare card. Curio Cards launched on May 9th, 2017, and is the first Art NFT project on Ethereum, featuring 30 unique series of cards from seven different artists, pre-dating both Cryptokitties and CryptoPunks in the original ERC-721 standard. This will be Christie’s first NFT sold at the live auction, and will also be the first ETH-only estimate provided. The current floor price for Curio Cards on Opensea is 1.09Ξ and the project has done over 26,000Ξ in trading volume.

Christie’s also recently announced the sale of Art Blocks Curated : Sets 1-3, as part of their Post-War auction in New York on October 1st. This lot will also be conducted live in ETH.

August 24’s NF3 Recap: BAYC, Curio Cards and DeadFellaz

September 7th’s NF3 Recap: The Sevens, Missing Frontier and Art Blocks

Visa Enters the NFT Space with Purchase of CryptoPunk 7610

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Rare Bored Ape Yacht Club NFT Sells for Record $3.4 Million USD

According to sotheby’s, less than 1% of bored ape nfts have gold fur..

A rare Bored Ape Yach Club NFT has sold at auction for a record $3.4 million USD.

Bored Ape Yacht Club #8817, one of 10,000 unique cartoon apes on the Ethereum blockchain, sold at Sotheby’s Natively Digital 1.2: The Collectors auction on Tuesday. The sale, the first on Sotheby’s newly-launched Metaverse digital art platform, was touted as “an NFT with historical significance” due to the collectible’s rarity.

#AuctionUpdate #BAYC #8817 sells for a RECORD $3,408,000 USD! This is the first time it has been made available since it was minted. Less than 1% of all Bored Apes have the gold fur trait. From the collection of @j1mmyeth #NativelyDigital pic.twitter.com/HfFTpEOIUh — Sotheby’s Metaverse (@Sothebysverse) October 26, 2021

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Bored Ape Yacht Club NFTs Explained

This collection of 10,000 cartoon apes has become the poster child of NFTs. Right now, the cheapest you can buy one for is $150,000.

Bored Ape Yacht Club NFTs cost $190 at launch last April. Now they go for over $400,000.

NFTs have been around for five years, but the nonfungible token boom only truly began in 2021. It coincided almost perfectly with the launch of Bored Ape Yacht Club, a collection of 10,000 cartoon ape NFTs that's come to embody the whole industry. BAYC has over the past year become a bellwether for NFTs, just like bitcoin is for the crypto market at large. 

When NFTs were at their hottest, in April , the entry price for Bored Ape Yacht Club NFTs was $400,000. Following the crypto crash, caused by the Federal Reserve's hiking of inflation rates to tackle inflation , that's fallen closer to $150,000. Far from the all-time-high, but insane considering these NFTs sold for about $200 apiece last April. 

You've probably seen a BAYC, even if you didn't realize you were looking at one.

Bored Ape owners currently using their NFT as a Twiter profile picture include Timbaland (1.6 million followers), Eminem (22.6 million followers) and footballer Neyman Jr. (55 million followers). Jimmy Fallon and Paris Hilton are also BAYC holders, discussing their Apes in a (cringey) Tonight Show segment . Justin Bieber made headlines with his purchase of a $1.29 million Bored Ape Yacht Club NFT in February. 

In June, Eminem and Snoop Dogg released a video clip in which the rappers are depicted by their respective Bored Apes . 

Name my ape! Drop your suggestions below 👇 @BoredApeYC #BAYC #BoredApeYachtClub #NFTs pic.twitter.com/pwFynGy9QJ — jimmy fallon (@jimmyfallon) November 17, 2021

BREAKING: @Eminem just bought BAYC #9055 for 123.45 ETH ($461,868.42) WELCOME to the BAYC 🤗 pic.twitter.com/UvQFntDa8Q — m0rgan.ethᵍᵐ 💎🙆🏼‍♀️🆘 (@Helloimmorgan) December 31, 2021

Yuga Labs, the company behind the NFT collection, has already expanded the ecosystem to include a cryptocurrency (Ape Coin). More importantly, it's developing a "metaverse" MMORPG game called "Otherside." People holding Bored Ape NFTs are betting that the brand will completely break through and go mainstream. Already it's collaborated with brands like Adidas and Gucci, and last year a Bored Ape  graced the cover of Rolling Stone magazine . 

Like everything else to do with NFTs, the Bored Ape Yacht Club is contentious. Apes inspire jealousy among those who own and trade NFT art but confusion and suspicion among people who don't. Their value is instrinsically tied to ether, the second biggest cryptocurrency. That means NFTs like BAYC are likely to lose their lustre if crypto collapses -- something critics have prophesized for years. 

Here's what you need to know about the collection.

10 of the 10,000 Bored Ape Yacht Club NFTs. Each has different attributes, some rarer than others, that makes them unique. 

Wait, what are NFTs again?

NFT is short for nonfungible token. These are tokens verify ownership on the blockchain. In essence, an NFT is like a certificate of authenticity for a fancy watch or the deed to a house. It certifies that the digital asset -- in this case a cartoon picture of an ape -- is legitimate, and denotes who the owner is.

The most ubiquitous criticism of NFTs is that they're useless because pictures can simply be right-clicked and saved for free. The point of NFT technology is that it makes public who the owner of an asset is. The idea is that anyone can buy a Mona Lisa print for a few bucks, but only one person or institution can own the original. Everyone in the world can save a BAYC jpeg on their computer, but only one person can own the NFT. 

Whether that makes NFTs valuable is a judgement call. Some people think they'll revolutionize the internet, at last allowing digital goods to be bought and sold like real-world, physical products. Others think they're an environmentally-costly ponzi scheme. 

Why are there 10,000 Bored Apes?

Broadly speaking, there are two types of NFT art. First, you have one-off visuals that are sold as non-fungible tokens, just like paintings in real life. Think the  Beeple NFTs that were sold at Christie's for as high as $69 million. Second, you have NFT collections like the Bored Ape Yacht Club, which are mostly designed to be used as profile pictures on social media. The latter have become the dominant style, where most of the money is spent. 

Pioneered by CryptoPunks in 2017, NFT collections are a little like Pokemon cards. You have a set amount -- usually between 5,000 and 10,000 -- which all have the same template, but each has different attributes that make them unique. In the case of BAYC, there are 10,000 apes, each with varying fur types, facial expressions, clothing, accessories and more. Each attribute has a rarity component, which makes some much more valuable than others. 

These properties are displayed on OpenSea, the main platform where NFTs are traded. On any given NFT's page, its properties will be listed as well as the percentage of NFTs in the collection that share the property. Usually, anything under 1% is considered rare. For instance out of 10,000 apes only 46 have solid gold fur, making these particularly valuable.

Each NFT has traits which are ranked by rarity, making some more valuable than others. 

As noted, the "floor price" for the project -- what you'll pay for an ape with common traits -- is currently about $150,000 (85 ether). Apes with the golden fur trait are rare, and so sell for much more. One sold in January for $1.3 million . Another  with gold fur and laser eyes , two sub-1% traits, went for $3 million.

BAYC is the biggest NFT project of this kind, recently eclipsing CryptoPunks , which is credited as the first "pfp" (profile picture) collections. Other notable sets include CyberKongz, Doodles and Cool Cats .

What makes Bored Ape Yacht Club valuable?

This is a complicated question. The short answer is that they're status symbols , and like all status symbols their value comes from perception and branding rather than utility. Just like a CEO may try to communicate business acumen with a Rolex or a luxury suit, people who trade NFTs display their success with a Bored Ape Yacht Club NFT. Their argument is that NFTs are better status symbols than real-world items, since when used as profile pictures they can be seen by millions of people on Twitter and Instagram.

Let's start at the beginning. Bored Ape Yacht Club was launched last April. It took 12 hours for all 10,000 to sell out at a price of $190 (0.08 ether). The price of Bored Ape NFTs rose steadily until July, when they spiked dramatically and the collection became a blue-chip set.

What makes an NFT collection successful is highly subjective. Broadly, it's a mix of four things: Influencer or celebrity involvement, mainstream potential, utility for members and community appeal.

The first and second are obvious. When famous people own an NFT, it makes others want to own one too. When celebrities like Jimmy Fallon and Justin Bieber bought into Bored Ape, it caused a run in sales and hype -- and hype is what the NFT market is all about. People buying into BAYC today, at a steep price of over $150,000, are likely to believe that the brand could one day adorn more than celebrity social media accounts: Netflix shows, popular games and Hollywood movies are the goal. 

Thirdly, utility. Most NFT projects claim to offer a utility of some sort, which means it does something other than act as a profile picture. That can be access to play-to-earn games or the option to stake an NFT in exchange for an associated cryptocurrency. 

Bored Ape Yacht Club has done a few things to keep owners interested. First, it created the Bored Ape Kennel Club , offering owners the opportunity to "adopt" a dog NFT with traits that mimic those of the Bored Apes. Another freebie came in August of 2021: Digital vials of mutant serum. Owners could mix their Bored Ape with the serum to create a Mutant Ape Yacht Club NFT (see below). 

The advent of this second collection last August is when the Bored Ape brand really popped. Seen as doing innovative things with NFT technology, and coinciding with a huge amount of money entering the space that month, Bored Ape Yacht Club started to be seen as the premiere NFT brand. 

Both Kennel Club and Mutant Ape NFTs now sell for a lot. The Mutant Ape Yacht Club collection entry point is about $30,000, while Bored Ape Kennel Clubs are selling for about half that. (Remember, these were free to BAYC holders.)

A Bored Ape and its Mutant Ape counterpart. 

Last but not least is the community that's built around a collection. NFTs double as membership cards to holder groups. The more valuable people find belonging to that community, the less they'll want to sell their NFT. Bored Ape Yacht Club has organized meetups in New York and California, and there have been Bored Ape get-togethers in Hong Kong and the UK, too. This past June, BAYC holders were treated to "Ape Fest", a festival that included performances from Eminem, Snoop Dogg, LCD Soundsystem and Amy Schumer.

But "community value" also extends to financial self interest. The higher the floor price on a collection, the more crypto-rich traders you can expect to be holders. These savvy investors trade information within locked Discord groups, providing valuable (sometimes insanely valuable) tips to one another. Sell your NFT and you'll no longer be privvy to such tips. 

Eminem is the latest celebrity to flaunt a Bored Ape Yacht Club NFT as a social media profile picture.

Who's behind the Bored Ape Yacht Club?

The Bored Ape Yacht Club was developed by Yuga Labs. At the time, Yuga Labs consisted of four people, all of whom went by pseudonyms. There's Gordon Goner and Gargamel, who are the two co-founders, and two friends who helped on the development side, No Sass and Emperor Tomato Ketchup.

Got doxxed against my will. Oh well. Web2 me vs. Web3 me pic.twitter.com/uLkpsJ5LvN — GordonGoner.eth (@GordonGoner) February 5, 2022

Got doxed so why not. Web2 me vs Web3 me. pic.twitter.com/jfmzo5NtrH — Garga.eth (@CryptoGarga) February 5, 2022

Seems like the cat is out of the bag anyway, so... Hi, I'm Kerem 👋🍅 web2 me vs. web3 me pic.twitter.com/v7i4JDCTlc — EmperorTomatoKetchup (@TomatoBAYC) February 8, 2022

Welp, here we go... Hey, I'm Zeshan. Nice to meet y'all (: Web2 me vs. Web3 me pic.twitter.com/0AnqurQ1el — Sass (@SassBAYC) February 8, 2022

All four went exclusively by their pseudonyms until February, when BuzzFeed reported the identities of Gordon Goner and Gargamel. Gargamel is Greg Solano, a writer and book critic, and Gordon Goner is 35-year-old Wylie Aronow. Both went on to post pictures of themselves on Twitter alongside their Bored Apes. Following that, Emperor Tomato Ketchup and Sass both "doxxed" themselves -- that is, revealed their identity -- by doing the same. 

The actual art was created by freelance artist Seneca , who's not part of Yuga Labs. 

What's next?

Yuga Labs has big plans for its Bored Ape Yacht Club brand, plans that are both on- and offchain. (That is, both on the blockchain and in the real world.)

Start with more blockchain stuff. In March, Yuga Labs released Ape Coin, its own cryptocurrency. All Bored Ape holders were airdropped just over 10,000 Ape Coins at launch, worth around $100,000 at the time (now about $70,000). Ape Coin will be the primary currency in Otherside, the metaverse Yuga Labs is building .

Metaverses are big, virtual spaces shared by hundreds or thousands of people at a time. They've existed for a long time, think Second Life or even Fortnite. Blockchain-integrated metaverses are different only in the sense that the land, building and items within the world are owned by users as NFTs. Yuga Labs has already sold land for the metaverse, making over $300 million in just a few hours of sales .

Out in the physical world, the Bored Apes are integrating themselves into fashion. Adidas launched its first NFT project, Into The Metaverse, in collaboration with several NFT brands, Bored Ape Yacht Club chief among them. Collaborations between Adidas and BAYC on both virtual and physical clothing are coming soon. 

Adidas is also a member of the Bored Ape Yacht Club. 

The Bored Ape Yacht Club brand has popped up in other industries too. Literally in the case of food: A pop-up restaurant in Los Angeles was recently turned into a permanent burger spot. In January, a mobile game, Apes vs. Mutants , launched on both the App Store and Google's Play Store. (Reviews have been unkind.) Another mobile game is in production , scheduled for Q2. Bored Ape figurines by Super Plastic are on the way too.

More unusual, though, is what people are doing with their apes. Owning a Bored Ape NFT gives you full commercial rights to it, and holders are taking advantage of that in some creative ways. One Bored Ape owner set up a Twitter account for his ape where he created a backstory, turning him into Jenkins, a valet that works for the Yacht Club. Jenkins is now signed to a real-world agency, and has a biography written by New York Times bestseller Neil Strauss . Universal Music Group has invested by  signing a band consisting of three Bored Apes and one Mutant Ape . 

You might think NFTs are silly -- and terrible for the environment -- but don't expect the Bored Apes to disappear anytime soon.

Bored Ape Yacht Club

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A bunch of ape NFTs just sold for $24.4 million

Apes together strong.

By Jacob Kastrenakes , a deputy editor who oversees tech and news coverage. Since joining The Verge in 2012, he’s published 5,000+ stories and is the founding editor of the creators desk.

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If you thought NFT mania was about to die off, think again: a bundle of 101 NFTs from Bored Ape Yacht Club just sold at Sotheby’s for $24.4 million. A second bundle of 101 Bored Ape Kennel Club NFTs sold for $1.8 million.

That puts the ape sale among the biggest in the NFT space. A bundle of nine CryptoPunks — one of the earliest NFT projects —  sold for $16.9 million in May. And Beeple sold a collage of his works as an NFT for $69 million in March. While it’s hard to directly compare all of these sales (there are 101 items in today’s auctions versus one in Beeple’s), the purchases show that the appetite for NFT art isn’t dying down, and they suggest that buyers think there’ll be high resale value as the market continues to grow.

• Who’ll make the next million-dollar NFT?

The two sales at Sotheby’s today come from Yuga Labs, the creator of Bored Ape Yacht Club, or BAYC, which launched in April. The initial collection contained 10,000 apes, semi-randomly generated in unique arrangements of sailor hats, eye patches, bone necklaces, stud earrings, and other accessories to dress them up. Ape owners get to be members of the titular club, which is supposed to provide various benefits (so far, that’s mostly been access to exclusive merch drops, bonus NFTs, and use of an online graffiti board). Bored Ape Kennel Club is a series of accompanying dog NFTs that were later sent out to ape owners.

Generative NFT collections like this have taken off in recent months, with all kinds of copycats and twists launching to take advantage of the hype. After its debut, BAYC quickly become the second-biggest name in NFT collections, right behind CryptoPunks. The cheapest ape now sells for around $149,000.

Meanwhile, centuries-old auction houses like Sotheby’s and Christie’s have seen the (literal) value in promoting this new format for art and have hosted a number of sales for high-profile NFTs. An auction at Christie’s will feature BAYC later this month .

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How Four NFT Novices Created a Billion-Dollar Ecosystem of Cartoon Apes

By Samantha Hissong

Samantha Hissong

J ust last year, the four thirtysomethings behind Bored Ape Yacht Club — a collection of 10,000 NFTs, which house cartoon primates and unlock the virtual world they live in — were living modest lifestyles and working day jobs as they fiddled with creative projects on the side. Now, they’re multimillionaires who made it big off edgy, haphazardly constructed art pieces that also act as membership cards to a decentralized community of madcaps. What’s more punk rock than that?

The phenomenal nature of it all has to do with the recent appearance, all over the internet, of images of grungy apes with unimpressed expressions on their faces and human clothes on their sometimes-multicolored, sometimes-metal bodies. Most of the apes look like characters one might see in a comic about hipsters in Williamsburg — some are smoking and some have pizza hanging from their lips, while others don leather jackets, beanies, and grills. The core-team Apes describe the graffiti-covered bathroom of the club itself — which looks like a sticky Tiki bar — in a way that echoes that project’s broader mission: “Think of it as a collaborative art experiment for the cryptosphere.” As for the pixel-ish walls around the virtual toilet, that’s really just “a members-only canvas for the discerning minds of crypto Twitter,” according to a blurb on the website, which recognizes that it’s probably “going to be full of dicks.”

(Full-disclosure: Rolling Stone just announced a partnership with the Apes and is creating a collectible zine — similar to what the magazine did with Billie Eilish — and NFTs.)

“I always go balls to the wall,” founding Ape Gordon Goner tells Rolling Stone over Zoom. Everything about Goner, who could pass for a weathered 30 or a young 40, screams “frontman,” from his neck tattoo to his sturdy physique to the dark circles under his eyes and his brazen attitude. He’s a risk taker: Back during his gambling-problem days, he admits he’d “kill it at the tables” and then lose it all at the slot machines on the way to the car. He’s also the only one in the group that wasn’t working a normal nine-to-five before the sudden tsunami of their current successes — and that’s because he’s never had a “real job. Not bad for a high school dropout,” he says through a smirk. Although Goner and his comrades’ aesthetic and rapport mirror that of a musical act freshly thrust into stardom, they’re actually the creators of Yuga Labs, a Web3 company. 

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Goner and his partners in creative crime — Gargamel, No Sass, and Emperor Tomato Ketchup — were inspired by the communities of crypto lovers that have blossomed on platforms like Twitter in recent years. Clearly, people with this once-niche interest craved a destination to gather, discuss blockchain-related developments, and hurl the most inside of inside jokes. Why not, they thought, give NFT collectors their own official home? And Bored Ape Yacht Club was born.

This summer, 101 of Yuga Labs’ Bored Ape Yacht Club tokens, which were first minted in early May, resold for $24.4 million in an auction hosted by the fine-art house Sotheby’s. Competitor Christie’s followed shortly thereafter, auctioning off an art collectors’ haul of modern-day artifacts — which included four apes — for $12 million. Around the same time, one collector bought a single token directly from OpenSea — kind of like eBay for NFTs — for $2.65 million. A few weeks later, another Sotheby’s sale set a new auction record for the most-valuable single Bored Ape ever sold: Ape number 8,817 went for $3.4 million. At press time, tokens related to the Bored Ape Yacht Club ecosystem — this includes the traditional apes, but also things called “mutant” apes and the apes’ pets — had generated around $1 billion. “My name’s not even Gordon,” says Goner, who, like the rest of Yuga Labs’ inner circle, chooses to hide his true identity behind a quirky pseudonym. “Gordon Goner just sounded like Joey Ramone. And that made it sound like I was in a band called the Goners. I thought that was fucking cool. But when we first started, I kept asking, ‘Are we the Beastie Boys of NFTs?’ Because, right after our initial success it felt like the Beastie Boys going on tour with Madonna: Everyone was like, ‘Who the fuck are these kids?’ ” (Funnily enough, Madonna’s longtime manager, Guy Oseary, signed on to rep the foursome about a month after Goner made this comment to Rolling Stone .) He’s referring to the commotion that immediately followed the first few days of Bored Ape Yacht Club’s existence, when sales were dismal. “Things were moving so slowly in that weeklong presale,” recalls Goner’s more soft-spoken colleague, Emperor Tomato Ketchup. “I think we made something between $30,000 and $60,000 total in sales. And then, overnight, it exploded. All of us were like, ‘Oh fuck, this is real now.’ ” The 10,000 tokens — each originally priced at 0.08 Ethereum (ETH), around $300 — had sold out. While the crypto community may have been asking who they were, the general public started wondering what all the fuss was about. Even Golden State Warriors player Stephen Curry started using his ape as his Twitter profile picture, for all of his 15.5 million followers to behold. 

Bored Ape art isn’t as valuable as it is because it’s visually pleasing, even though it is. It’s valuable because it also serves as a digital identity — for which its owner receives commercial usage rights, meaning they can sell any sort of spinoff product based on the art. The tokens, meanwhile, act like ID cards that give the owners access to an online Soho House of sorts — just a nerdier, more buck-wild one. Noah Davis, who heads up Christie’s online sales department for digital art, says that it’s the “perennial freebies and perks” that solidify the Bored Ape Yacht Club as “one of the most rewarding and coveted memberships.” “In the eyes of most — if not almost all of the art community — BAYC is completely misunderstood,” he says. However, within other tribes of pop culture, he continues, hugely prominent figures cherish the idea of having a global hub for some of the most “like-minded, tech-savvy, and forward-thinking individuals on the planet.” Gargamel is “a name I ridiculously gave myself based off the fact that my fiancée had never seen The Smurfs when we were launching this,” says Goner’s right-hand man, who looks kind of like a cross between the character he named himself after and an indie-music-listening liberal-arts school alum. He’s flabbergasted at the unexpected permanence of it all. “Now, I meet with CEOs of billion-dollar companies, and I’m like, ‘Hi, I’m Gargamel. What is it that you would like to speak to me about?’ ” 

The gang bursts out in laughter.

In conversing, Gargamel and Goner, whose relationship is the connective tissue that brought the others in, are mostly playful — but they do bicker, similar to how a frontman and lead guitarist might butt heads in learning to share the spotlight. They first met in their early twenties at a dive bar, in Miami, where they were both born and raised, and immediately started arguing about books. “He doesn’t like David Foster Wallace because he’s wrong about things,” Goner interjects, cheekily, as Gargamel attempts to tell their story. “He hasn’t even read Infinite Jest . He criticizes him, and yet he’s never read the book! He’s like, ‘Oh, it’s pretentious MFA garbage.’ No, it’s not.” Gargamel then points out that he has read other books by Wallace, while No Sass, who still hasn’t chimed in, flashes a half-smile that suggests they’ve been down this road more than once before. “I think, on the whole, he was the worst thing to happen to fucking MFA programs, given all the things people were churning out,” says Gargamel. They eventually decide to agree that Wallace, like J.D. Salinger, isn’t always interpreted correctly or taught well, and we move on — only after Goner points out the tattoos he got for Kurt Vonnegut and Charles Bukowski “at like 17,” but before diving too deep into postmodernist concepts. Goner and Gargamel’s relationship speaks to how the group operates as a whole, according to No Sass, whose name is self-explanatory. “There’s always a yin and yang going on,” he says. Throughout the call, No Sass continues to make sense of things and keep the others in check in an unwavering manner, positioning him as the backbone of the group — or our metaphorical drummer. “It’s like, I’ll come up with the idea that wins us the game,” Goner says, referencing his casino-traversing past. “And his job is to make sure we make it to the car park.” No Sass’ rhythm-section counterpart is clearly Tomato, the pseudo-band’s secret weapon who’s loaded with talent and harder to read. (He picked his name while staring at an album of the same name by English-French band Stereolab.) The project’s name, Bored Ape Yacht Club, represents a club for people who got rich quick by “aping in” — crypto slang for investing big in something unsure — and, thusly, are too bored to do anything but create memes and debate about analytics. The “yacht” part is coated in satire, given that the digital clubhouse the apes congregate in was designed to look like a dive bar in the swampy Everglades. 

Gargamel, whose college roommate started mining Bitcoin back in 2010, got Goner into crypto in 2017, when the latter was bedridden with an undisclosed illness, bored, and on his phone. “I knew he had a risk-friendly profile,” Gargamel says. “I said, ‘I’m throwing some money into some stupid shit here. You wanna get in this with me?’ He immediately took to it so hard, and we rode that euphoric wave of 2017 crypto up — and then cried all the way down the other side of the roller coaster.” At the start of 2021, they looked at modern relics like CryptoPunks and Hashmasks, which have both become a sort of cultural currency, and they looked at “crypto Twitter,” and wondered what would happen if they combined the collectible-art component with community membership via gamification. The idea was golden but they weren’t technologically savvy enough to know how to build the back end. So, Gargamel called up No Sass and Tomato, who both studied computer science at the same university he had attended for grad school. “I had no idea what was involved in the code for this,” Gargamel admits. “I read something that said something about Javascript, so I called them and said, ‘Do you guys know anything about Javascript?’ And that couldn’t be further from what you’re supposed to know.” While they were tech-savvy, No Sass and Tomato were not crypto-savvy. They both wrote their first lines of solidity code — a language for smart contracts — in February of this year. “I was like, ‘Just learn it! It’s going to be great. Let’s go,’ ” recalls Gargamel. “From a technical perspective, some of the stuff that we’ve built out has had relatively janky workflows, which people then seize upon, asking us how we did it,” says Tomato. “It’s actually stake-and-wire or whatever, but nobody else has done it.” A lot of “stress and fear” went into the first drop, according to No Sass: “We were constantly on the phone going, ‘Oh, shit, is this OK? Is it going to explode?’ ” He shakes his head. “I wish we still had simple NFT drops. We can pump those out superfast now.” “Every single thing we do scares the shit out of me,” adds Tomato.

They started out with unsharpened goals of capitalizing on a very clear trend. But a fter one particularly enervating night of incessant spitballing, Goner realized that all he really wanted was something to do and for like-minded people to talk to in an immersive, fantastical world. Virtual art was enticing, but it needed to do something too. “We’d see these NFT collections that didn’t have any utility,” Goner says. “That didn’t make any sense to me at the time, because you can cryptographically verify who owns these things. Why wouldn’t you offer some sort of utility?”

Gargamel told him the next day he loved the clubhouse idea so much that he’d want to do it even if it was a failure. They realized they just craved “a hilarious story to tell 10 years later,” Gargamel says. “I figured we’d say, ‘Yeah, we spent 40 grand and six months making a club for apes, but it didn’t go anywhere.’ And that’s how we actually started having fun in the process.” Goner chimes in: “Because at least we could say, ‘This is how we spent our summer. How ridiculous is that? We made the Bored Ape Yacht Club, and it was a total disaster.’ ”  Gargamel interjects to remind everyone that Tomato ended up reacting to their springtime victory by buying a Volvo, the memory of which incites another surge of laughter. They haven’t indulged in too many lavish purchases since then, but they all ordered Pelotons, Tomato bought a second Volvo, and they all paid their moms back for supporting them in becoming modern-day mad scientists. “I’ll never forget the night that we sold out,” says No Sass. “It was like two or three in the morning, and I hear my phone ring. I see that it’s Tomato and think something has gone terribly wrong. I pick up the phone and he’s like, ‘Dude, you need to wake up right now. We just made a million dollars.’ ” Nansen, a company that tracks blockchain analytics, reported that for one night Bored Ape Yacht Club had the most-used smart contract on Ethereum. “That’s absurd,” says Gargamel. “Uniswap [a popular network of decentralized finance apps] does billions and billions of transactions. But for that one night, we took over the world.” At press time, the foursome — let’s just go ahead and call them the Goners — had personally generated about $22 million from the secondary market alone. “Every time I talk to my parents about how this has blown up, they literally do not know what to say,” adds Tomato, whose mom started crying when he first explained what had happened.

Since its opening, the group has created pets for the apes via the Bored Ape Kennel Club, as well as the Mutant Ape Yacht Club. The latter was launched to expand the community to interested individuals who weren’t brave enough to “ape in” at the beginning: Yuga Labs unleashed 10,000 festering, bubbling, and/or oozing apes — complete with missing limbs and weird growths — via a surprise Dutch auction, which was used to deter bots from snatching up inventory by starting at a maximum price and working its way down. With a starting price of 3 ETH — or about $11,000 — this move opened up the playing field for about an hour, which is how long it took for the mutants to sell out. (The team also randomly airdropped 10,000 “serums,” which now pop up on OpenSea for tens of thousands of dollars, for pre-existing Apes to “drink” and thusly create zombified clones.) When they sold 500 tangible hats to ape-holders in June, the guys spent days packaging products in Gargamel’s mom’s backyard in Florida. “Immediately, some of them sold for thousands of dollars,” Gargamel exclaims. “It was a $25 hat. We were like, ‘Holy shit, we can be a Web3 streetwear brand. What does that even look like?’ ”

But the team is still searching for ways to create more value by building even more doors that the tokens can unlock. They recently surprised collectors with a treasure hunt; the winner received 5 ETH — worth more than $16,000 at press time — and another ape. And on Oct. 1, they announced the first annual Ape Fest, which runs from Oct. 31 through Nov. 6 and includse an in-person gallery party, yacht party, warehouse party, merch pop-up, and charity dinner in New York. Goner tells Rolling Stone that they’re currently discussing partnership ideas with multiple musical acts, but he refuses to reveal additional details in fear of jinxing things. Further down the line, the Goners see a future of interoperability, so that collectors can upload their apes into various corners of the metaverse: Hypothetically, an ape could appear inside a popular video game like Fortnite , and the user could dress it in digital versions of Bored Ape Yacht Club merch. “We want to encourage that as much as possible,” says Gargamel. “We’re making three-dimensional models of everybody’s ape now. But, y’know, making 10,000 perfect models takes a little bit of time.” At the start of the year, the guys had no idea their potentially disastrous idea would become a full-time job. They were working 14 hours a day to get the project up and running, and after the big drop, they decided to up that to 16 hours a day. “None of us have really slept in almost seven months now,” says Goner. “We’re teetering on burnout.” To avoid that, Yuga Labs has already put a slew of artists on staff and hired social media managers and Discord community managers, as well as a CFO. “We want to be a Web3 lifestyle company,” says Goner, who emphasizes that they’re still growing. “I’m a metaverse maximalist at this point. I think that Ready Player One experience is really on the cusp of happening in this world.” If Bored Ape Yacht Club is essentially this band of brothers’ debut album, there’s really no telling what their greatest hits will look like.

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• ア ベイシング エイプ
• その他(A Bathing Ape Other Models)
• ボアードエイプヨットクラブ × アベイシングエイプ シャークスタ "ブルー"(Bored Ape Yacht Club × A BATHING APE® SHARK STA "Blue")

9/28・10/12発売｜A BATHING APE® × Bored Ape Yacht Club collection｜抽選/販売/定価情報

ア ベイジング エイプ × ボアード エイプ ヨット クラブ コレクション

2024年9月27日 更新

発売前にXでお知らせ！

このスニーカーの追加情報や購入方法を発売前に公式Xでポスト中！

ア ベイジング エイプ × ボアード エイプ ヨット クラブ コレクションについて

｢A BATHING APE®(ア ベイシング エイプ)｣と｢Bored Ape Yacht Club(ボアード エイプ ヨット クラブ)｣のコラボコレクションが登場！A BATHING APE® × Bored Ape Yacht Club collection(ア ベイシング エイプ × ボアード エイプ ヨット クラブ コレクション)が2024年9月28日、10月2日発売！

各業界をリードする両者のデザインが融合したコラボコレクション

この投稿をInstagramで見る A BATHING APE® OFFICIAL(@bape_japan)がシェアした投稿

NFT制作スタジオ｢ユガラボ｣の猿をモチーフにしたコレクション｢ボアード エイプ ヨット クラブ｣と｢アベイシングエイプ｣のコラボコレクションがリリースされる。今回はリゾートウェアを中心としたジップフーディー、ライトウェイトジャケット、ハワイアンシャツなどのアパレルアイテムや、シャークスタ、サングラス、フィギュアなどがラインナップ。リリースから20周年を迎えるシャークフルジップフーディーはグレーとブラックの2色展開。フード部分にはそれぞれグリーンとブルーのカモ柄を配し、左胸に両者のアイコンを施した存在感抜群のデザインだ。また、同アイテムのデザインを落としこんだシャークスタは、サメの歯を模したオーバーレイやアウトソールのロゴなど、ユニークなディテールが魅力。グリーンとブルーの2色展開で、各色限定1000足となっている。各業界をリードする両者のコラボは、国内外を問わず注目を集めるだろう。

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A BATHING APE® X Bored Ape Yacht Club

A BATHING APE®（ア ベイシング エイプ®、以下 BAPE®）と Bored Ape Yacht Club（ボアード エイプ ヨット クラブ、以下 BAYC）が再びタッグを組み、新たなコラボコレクションをローンチします。 今回のリリースでは、“Bored Ape Beach Club”をテーマにしたコレクションを展開します。

コレクションには定番のTシャツに加え、ハワイアンシャツ、ポロシャツ、ライトウェイトジャケット、ジップアップフーディー、スイムショーツ、サングラス、タオルなど、コラボならではのユニークなリゾートウェアがラインアップ。

今年20周年を迎えるSHARK FULL ZIP HOODIEと今回リリースされる新たなSHARK STAは、今回のコラボレーションでハイライトとなるアイテムです。 シャークフーディーのデザインを取り入れたSHARK STAは、ユニークで躍動感のあるデザイン。マイクロファイバーやリフレクターで作られたサメの歯のデザインのオーバーレイや、アウトソールのTPU製BAPE STAロゴなどの異素材を組み合わせたディテールにも注目です。

GREENのSHARK STAはBAPE® CARD GOLD会員限定発売。 BLUEはオンラインと店舗で世界同時発売されます。 各色とも世界限定1,000足で、一足一足にナンバリングが施された特別仕様です。 （SHARK STAは10月12日発売予定。）

「BAPE®は、大胆不敵な自己表現の世界を育み、カルチャーを形成するはみ出し者たちと共に共創するために存在しています。Yuga LabsとBAPE®は共に、常識を覆すというビジョンを共有しており、このコレクションは両ブランドのエッセンスを体現しています。BAPE® x BAYC SHARK STAは、この新しいシルエットをフィーチャーした初のコラボレーションであり、Yuga Labsは、前進する勢い、大胆な表現、そして反抗的な個性を支持する理想的なパートナーであると確信しています。我々は共に、このフィアレス エクスプレションを、ファッションとカルチャーの展望を変える重要な力として讃えます。」

とBAPE®の最高経営責任者であるマフムード・エルサラヒは語っています。

本コレクションはA BATHING APE®正規取り扱い店舗およびBAPE.COM WEB STOREにて2024年9月28日(土)発売開始。 SHARK STAは10月12日発売。

商品詳細はBAPE.COM 特設ページをご覧ください。

BAPE.COM 特設ページ:

https://jp.bape.com/blogs/news/bayc24fw

ABOUT: Yuga Labs Yuga Labsは、クリエイティブなブランドIP/NFTプロジェクト、およびゲームを通じてコミュニティ体験を提供する、Web3のライフスタイルとメディアをリードしている企業です。 Web3の可能性は、限界を感じることなく、想像力から始めることで実現できるという信念に基づき、Yuga Labsの取り組みは、NFTのあり方を刷新し、スペース全体を前進させることを目指しています。Yuga Labsの使命は、ブロックチェーン上で文化を構築することであり、Bored Ape Yacht Club、MAYC、CryptoPunks、10KTF、Meebits、PROOF Collectiveなど、web3で最も重要なプロジェクトのIPを所有している。

About A BATHING APE®（BAPE®） / アベイシングエイプ®（ベイプ）

東京に拠点を構え、日本発信のトレンドを提案。1993年のブランド設立以来、ストリートファッションのシンボルであり続け、30年以上にわたってシーンを牽引。これまでに「エイプヘッド」「ベイプカモ」「ベイプスタ™」「シャークフーディー」「ベイビーマイロ®」といったアイコニックなデザインやアイテム、オリジナルパターン＆キャラクターを発表してきた。現在はメンズ、レディース、キッズとラインを拡充させ、日本国内およびアメリカ、イギリス、フランス、中国、 更にアジア諸国に店舗を展開し世界中の幅広い層からの高い支持を獲得している。 また名立たるインターナショナルブランド、著名アーティストとのコラボレーションも数多く成功させ、ファッションやアパレルといったカテゴリーにとらわれない、ジャンルレスでフレキシブルな活動を行っている。

Instagram:  @bape_japan

Facebook:  @BAPE.OFFICIAL

Twitter:  @BAPEOFFICIAL

LINE:  @bape

お問い合わせ先 / For more information :

BAPEXCLUSIVE™ AOYAMA

Tel: 03-3407-2145

プレス関係者お問い合わせ先 / Press Inquiries

マーケティング部/ Marketing Department Tel:03-5410-6310

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Martin Lukas Ostachowski

History of Crypto Art

A Chronological Review of Crypto Art, Blockchain-related Physical Art and Crypto Collectibles

In April 2020, I published the first edition of this historical overview. It includes milestones in the history of crypto art, crypto art galleries, physical blockchain-related artworks and events, blockchain technology in the traditional art world, and the first digital collectibles. The following selection is a work in progress, subjective and vast, yet doomed to be incomplete. 

Milestones in the History of Crypto Art

• Speaking Engagements and Publications

Support the Timeline Research

Suggest a new milestone.

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• New & Updated

Speaking Engagements & Publications

Speaking Engagements

Documenting the history led to many opportunities to speak about the rich history of this Blockchain-based movement.

Publications

I write about the history of crypto art to help contextualize the movement for the general public and the traditional art world.

This timeline provides a condensed overview of the extensive personal research I have conducted since 2019, amounting to hundreds of hours. Due to facing censorship in various attempts to establish this timeline on Wikipedia, I made the decision to continue its development publicly on my website. It is also accessible using the following shortlink: mlo.art/history . 

Numerous individuals have found this overview to be helpful in providing context and guidance for discovering and supporting pioneering artists and projects. 

If you wish to support my research, please consider using the following Bitcoin and Ethereum addresses. With the funds, I am seeking to hire a student who can assist me in addressing the backlog of several hundred entries, adhering to academic standards. I appreciate your support.

Bitcoin Tip Jar

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Ethereum Tip Jar

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Let's Keep in Touch!

MLO Newsletter about new exhibitions, artworks, events and more. Mindful of your inbox, I send the newsletter only 3-4 per year!

Let's Stay Social!

Mlo.art homepage.

Artwork Catalogue

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Press & Mentions

Research Overview

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Copyright © 2014 - 2024 MLO.art Inc / Martin Lukas Ostachowski All rights reserved.

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